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From the annual Formula 1TM races in Abu Dhabi and Bahrain to world-class golf, tennis, swimming, horseracing, MMA, esports and rugby tournaments throughout the region and the 2022 FIFA World Cup in Qatar – the Middle East has become an established sports and events hub.
Al Tamimi & Company is the first law firm in the Middle East and North Africa (MENA) to operate a dedicated Sports & Events Management practice. We provide a comprehensive range of legal services throughout the MENA region, covering all areas relevant to this booming industry, including advisory support as well as negotiation and drafting of brand protection and exploitation strategies, venue naming rights, broadcast agreements, stakeholder integration, all aspects of sponsorship as well as advising sports governing bodies and governmental clients in respect of regulations and implementing integrity and anti-doping requirements.